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Guaranteed WSI Untangled Web is proud to offer Page 1 Local Business Results ranking with Google in 30 days or less. If we can’t get you ranked within 30 days, we will give you a full refund. Once you rank in Google Local Business Maps, you will start to see the benifit of also ranking in Yahoo and MSN Maps, as well as, various local directories. Please note the 30 day money back guarantee only applies to the Google rankings.

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Google Local Business Results Displays Without Geographic Keyword Targeting!

In early 2009, Google started automatically showing their Local Business Maps when a keyword is searched, even if the keyword is not geo-targeted. For example, if you type the keyword “Dentist”, a map now appears listing ten Dentist practices in your local city. Google is using technology that allows them to determine the location (city) of the person that typed the keyword, and thus show the relevant local business map. Before this change in Google's strategy, you would have had to type “Dentist Washington DC”, or your local city, in order to see this map and business listings. This new development provides us with the opportunity to increase awareness for your business plus save you advertising dollars.

In the example below, we chose the keyword “Dentist” for our search. The IP address of the person who initiated this search was located in the heart of Washington DC. Google displays only ten businesses on page 1 of the search, and we can see from the map below that all ten businesses are clustered within the Washington DC area.

Most enterprises understand that this section on page 1 of a Google search is a very valuable and profitable piece of internet real estate. Case in point, 75,680 people searched the keyword "Dentist" in the Washington DC area in June 2009. Only 735 people searched the keyword "Dentist Washington DC" for this same time period.

Google Local Business Results And The Impact On Search Engine Optimization

Already Google Local maps are having a huge impact on how people search the internet. The introduction of iPhones which spotlight Google Maps, and the subtle realization that we now get more relevant data from typing a keyword without geo targeting has, in some cases, hurt businesses that optimized for their local city. For example, above we mentioned that in June 2009 over 75,000 people searched for the keyword "Dentist" in the Washington DC area, while only 735 people searched for the keyword "Dentist Washington DC". If a dentist is not showing up on page 1 of the Google Local business results, they are going to have to optimize their site to rank for the keyword "Dentist", meaning optimization at a national level...a very expensive and time consuming process. Optimizing at the national level for dentist means they would be competing with every dentist across the United States.

What Do We Mean By Local?

Most big cites and metropolitan areas have cities within cities and counties. For example, we will use Los Angeles, Washington DC, Portland and Ventura County as examples of cities within the city and county:

This time we'll use the Los Angeles area as an example. Let's say you have a situation where your business is located in the Los Angeles area, but specifically in the city of Burbank. People in your community of Burbank would not see the Los Angeles map, but rather the Burbank map and business listings. It would be extremely valuable for your business to list in your community of Burbank, but also your neighboring communities of Toluca Lake, Glendale, and Studio City.

To show you an example, below are images of different Google Maps and business listings for cities in the Los Angeles area, specifically Burbank and surrounding communities:

Keep up to date with the latest news and learn more about Google Local Buinsess results by reading our blog.  Click here to read the blog and join the conversation.  Your comments and questions are welcome.